Sunday, April 17, 2011

Endless.Sandwich


In the Endless Sandwich (1969) he represented a phenomenon of a closed-circuit system in which the chain of replication produced a representational feedback loop of observer [spectator] observation. As such, the chain of multi-universes ended in a real reality, with the TV spectator creating immediacy between real and technological repetition.

"An error happens in the first Universe. The person has to get up to correct the error, and while he does so, it jumps to the next Universe. In the end, each Austrian TV viewer had to get up to readjust his own TV. So this is on of the first model of Multi-universes and how the information exchange and transformation works. You can see very clearly that the TV is treated as a kind of interface." (Weibel, 2001, p.272)

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